McDonald's
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Can McDonald's Be the Unlikely Saviour of Grassroots Football in the UK?
Think McDonald’s, and images of obese children, greasy fries and unsightly litter probably pop into your head. However, as the fast food giant tries desperately to change its image, grassroots football in the UK has been an unlikely beneficiary. After a successful 12-year partnership with the UK’s governing bodies, McDonald’s has announced that it is to extend its sponsorship commitments...